The APeJ ICT spending growth in 2021 will be driven by personal & consumer services, construction and retail industry
The pandemic has been a driving factor in accelerating the rate of digital adoption and stirring up the consumer offerings – both of which has helped ICT Spending to show a positive outlook in 2021. According to IDC’s Worldwide ICT Spending Guide Industry and Company Size, APeJ ICT spending will grow by over 4.9%, and reach USD 924 billion in 2021 and is also expected to reach USD 1 trillion by 2024.
The lifting of lockdowns across the region has helped increase consumer demand. As vaccines begin to be rolled out in the first half for some countries, and the rest by the second half of the year, revival of economic activities takes center stage. Faster adoption within business towards an accelerated digital journey clubbed with improvements in offerings are helping to boost technology spending. Furthermore, Supply chains are gradually improving across all countries within the region allowing a boost in production and supply to the global market.
“Government bodies within the region have launched various initiatives to revive the economy, indirectly allowing enterprises to allocate budgets to improve both product offerings and digital adoption,” says Mario Allen Clement, Senior Market Analyst for IDC IT Spending Guides, Customer Insights & Analysis.
Personal and Consumer Services Industry will witness the highest bounce back in 2021 as APeJ is one of the most lucrative tourist destinations globally, which was highly impacted in 2020. A significant portion of the GDP for many countries within the region comes from tourism, hospitality, and business travel which are showing improvements as nationwide lockdowns are being lifted. Construction industry is the second industry to bounce back faster as supply chains gradually improve in the region. Most countries that depended on PRC for supplies and manpower had also been impacted due to the various lockdowns within each country. Projects which were halted due to the pandemic are slowly resuming operations to continue the progress with the aid of government regulations in place.
“With COVID numbers on the rise, available vaccines are helping governments and the public to be prepared well in advance. The economic indicators across the region suggest a bounce-back across the sectors, as majority of sectors have reached their Pre-COVID level production levels,” adds Ashutosh Bisht, Senior Research Manager for IDC IT Spending Guides, Customer Insights & Analysis.
The banking and telecommunications industry contribute the highest (29%) of the overall ICT Spend in 2021, excluding the consumer industry. The banking sector is expected to grow at 5.9% in 2021. Improvements to customer interactions and workforce are the focus for the banking industry, which has witnessed advances in technology for many banks in day-to-day operations. The telecommunications industry is expected to grow at 6.6% in 2021. Resuming the supply chain has become the major factor to improve the performance of the telecommunications industry, as dependence on stock imports from PRC is gradually getting back to normal.
Very large business (1000+ employees) continues to hold the largest market throughout the forecast – it contributes to almost half of the ICT spending, excluding the consumer segment. Improvement in operational efficiency and targeting business resiliency proves to be the topmost factor to allow very large businesses to bounce back fast. Subsequently, SMB segments have been a focus in multiple countries within the region to help regain business momentum in 2021. Governments across the region have provided special incentives which allowed the SMB segment to re-route a percent of the budget towards new initiatives that are required to make the organization more competitive in the Next Normal.