Pramod Adiddam has joined Myntra as Chief Technology Officer, marking a major leadership appointment as the fashion e-commerce leader sharpens its technology and AI-led growth ambitions.
In his new role, Pramod will lead Myntra’s overall technology vision and execution, spanning platform engineering, data, AI/ML, personalization, search, and scalable commerce systems. He will focus on building resilient, high-performing platforms that enhance customer experience, accelerate innovation, and support Myntra’s next phase of scale in India’s rapidly evolving digital commerce landscape.
Before joining Myntra, Pramod spent six years at Instacart, most recently as Vice President of Engineering. There, he led large-scale consumer and retailer engineering pillars, managing teams of over 350 engineers across search, shopping, personalization, catalog, AI, pricing, growth, partnerships, and enterprise platforms. He played a key role in integrating AI deeply into the shopping experience and scaling Instacart’s core marketplace and enterprise offerings.
Earlier at Instacart, Pramod served as Head of Engineering, where he built and scaled the search and shopping engineering organization from roughly 25 to 100 engineers, driving major advancements in ranking, personalization, inventory intelligence, checkout, pricing, and quality systems.
Prior to Instacart, Pramod spent over a decade at Google, holding senior engineering leadership roles including Head of Engineering for Feed Ads. At Google, he helped found and scale some of the company’s fastest-growing ad products, led teams working on ads ML, auctions, and optimization, and contributed to large-scale systems across Search Ads, Discover, Google Pay, and distributed data platforms.
His early career also includes engineering roles at Microsoft, Oracle, and a stint at Goldman Sachs, giving him a rare blend of deep systems engineering, AI-driven product development, and large-scale platform leadership.
With extensive experience building global consumer platforms powered by data and AI, Pramod’s appointment signals Myntra’s strong focus on technology-led differentiation, personalization, and long-term innovation at scale.