Covasant Technologies today announced the launch of Enablr™, its newly formed business division focused on enabling organizations to set up and manage GCCs effortlessly in India. Enablr™ follows an AI-first approach to help enterprises accelerate GCC setup, operations, and long-term strategic value.
The launch comes at a time when the GCC landscape is experiencing unprecedented growth. India alone houses nearly 2,000+ GCCs, employing close to 2 million professionals. With Enablr™, Covasant aims to support both new and existing GCCs—helping companies build intelligent, future-ready centers from scratch or scale existing operations into strategic growth drivers using AI.
Enablr™ firmly believes that all GCCs are on a journey of value creation. As per a report by PWC India, “GCCs are growing at a CAGR of 11–12% between FY2025 and FY2029, notably in digital-first domains like AI, data engineering, cloud, cybersecurity, and product engineering.” For new entrants, the goal is to bypass common pitfalls and build a strategic asset from day one. For established centers that have already achieved operational excellence, the next frontier is to evolve into becoming true strategic partners for their global headquarters. With its proprietary AI solutions and maturity framework, Enablr™ delivers tailored roadmaps aligned to each enterprise’s strategic intent, making every GCC’s value quantifiable, scalable, and visible in the boardroom.
Speaking about the launch of Enablr™, C.V. Subramanyam, Chairman and Managing Director, Enablr™, said, “GCCs today have evolved from just being offshore support systems to becoming the epicentre of innovation, product development, and enterprise transformation. The definition of success for a GCC has fundamentally evolved. It’s no longer enough to be an efficient operation; you must be a strategic partner to the enterprise. Enablr™ is built for leaders who recognize this shift. We offer enterprises a decisive edge by combining the intelligence of Agentic AI, regional expertise, operational scalability, and talent strategy. Whether you are laying the first brick or building on a decade of success, our mission is to deliver a repeatable blueprint for value creation.”
Offering comprehensive services, Enablr™ supports enterprises through every phase of their GCC journey: from initial strategy formulation and location advisory, to setup, talent acquisition, and continuous operational optimization. Its holistic framework integrates regional market intelligence, advanced analytics, intelligent process automation, and a deep understanding of global talent ecosystems. The goal is to bring a paradigm shift in how enterprises design and scale GCCs using an AI-first strategy with clear, measurable outcomes.
“We’ve structured Enablr™ to serve the full spectrum of our clients’ needs,” said Nanda Padmaraju, Chief Revenue Officer, Enablr™. “We understand the nuances of global talent dynamics, regional and local regulatory environments, and the critical importance of cultural integration. Our tailored solutions, powered by AI, ensure every GCC we help establish and support is not just an operational unit, but a strategic asset, which is meticulously designed to drive sustainable value and enduring competitive advantage,” he added.
Enablr™ aims to establish 150 GCCs in India over the next five years. The company is founded by former promoters of Cigniti who’ve built and scaled ODCs and GCCs firsthand for large enterprises across industry verticals. The leadership team has actively consulted for Fortune 500s in setting up their GCCs, and continue to maintain strong relationships with existing centers across India and beyond. Enablr™ is now bringing in a differentiated Agentic AI-led approach, designed specifically to boost operational efficiency and unlock value for GCCs in their maturity journey.