Sanjay Chaudhary has been appointed Senior Marketing Director and Head of Marketing at SAP Concur, taking on the role in October 2026.
Prior to joining SAP Concur, Chaudhary served as Head of Finance & Spend Management Marketing at SAP, where he worked on marketing initiatives for the finance and spend management portfolio.
Before SAP, Chaudhary was Vice President – Marketing at Intellect Design Arena, where he led global demand generation for the company’s consumer banking business, spearheaded account-based marketing and managed product marketing for core banking and digital lending. He also oversaw marketing initiatives across Europe, PNG and the Middle East.
Earlier, he served as Vice President – Marketing at Lentra. Prior to that, Chaudhary spent nearly 13 years at Oracle across a series of marketing and business leadership roles.
At Oracle, he served as Marketing Director – Strategic Clients, focusing on increasing cloud penetration among key accounts. He previously held the position of Marketing Director – Financial Services and Government Sector, where he was responsible for designing marketing strategies and programmes for financial services and public sector organisations.
Chaudhary also served as Director – Sales Program at Oracle, handling business planning, strategy and marketing for Tier 1 key and lead accounts. Earlier, as Senior Marketing Communications Manager, he developed India marketing communication plans and launch strategies and worked on PR campaigns for Oracle’s hardware business across the APAC region.
Earlier in his career, Chaudhary held communications and public affairs roles at American Express, Vaishnavi and Good Relations. He began his career with MelCole in 1998.
Alongside his professional roles, Chaudhary is an Executive Council Member at the B2B Marketing Association, contributing to industry collaboration, strategic growth leadership and the advancement of India’s B2B marketing ecosystem.
With more than two decades of experience spanning B2B marketing, demand generation, product marketing, communications, strategic accounts and industry-focused marketing, Chaudhary brings extensive marketing leadership experience to his new role at SAP Concur.
We wish Sanjay Chaudhary all the very best in his new role.