Rajeev Singh Appointed Director & Business Head – Enterprise Business (Cross-Industries), India & South Asia at AWS

Rajeev Singh has been appointed as Director & Business Head – Enterprise Business (Cross-Industries), India & South Asia at Amazon Web Services, where he will lead enterprise cloud adoption and strategic growth across the region.

In this role, he will partner with large enterprises and unicorns to accelerate their cloud transformation journeys, leveraging AWS’s comprehensive cloud platform to drive innovation and scalability.

Prior to joining AWS, Rajeev spent nearly nine years at SAP, where he most recently served as India Head – Corporates and Country Head – Sri Lanka & Bangladesh. He led high-performing teams across sales, marketing, and alliances, consistently delivering strong business growth and earning global recognition for leadership and execution.

Earlier, he held leadership roles at Oracle, driving HCM cloud applications and strategic accounts across North India, and building strong partner ecosystems to expand enterprise adoption.

He began his career in technology and product development with Blue Yonder, before transitioning into enterprise sales and business leadership roles across industries.

With over two decades of experience spanning cloud, enterprise software, and strategic sales leadership, Rajeev Singh’s appointment underscores AWS’s focus on deepening enterprise engagement and accelerating digital transformation across India and South Asia.

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