As Dish TV India Limited accelerates its transformation into a diversified digital entertainment group, it continues to strengthen the leadership of VZY, its connected digital entertainment platform, with Varun Jha serving as Chief Business Officer (CBO). In this role, he is responsible for driving business growth, strategic partnerships, and strategic initiatives to scale VZY as a key pillar of the group’s expanding non-DTH portfolio.
In his role, Varun will lead the overall business charter for Vzy, spanning growth, monetisation, partnerships, consumer strategy and new business opportunities, as Dish TV accelerates its transformation into a broader connected digital entertainment group.
Vzy is Dish TV’s connected digital entertainment ecosystem bringing together streaming, live television and connected viewing experiences across mobile and large screens. As entertainment consumption becomes increasingly fragmented across platforms, formats and devices, Vzy aims to simplify how Indian consumers discover, access and experience entertainment.
Varun is a consumer internet veteran with over 18 years of experience building and scaling digital businesses across fintech and payments, e-commerce, mobility, entertainment and edtech. His career spans multiple 0-to-1 journeys as well as businesses at scale-inflection stages, giving him experience across category creation, consumer growth and digital transformation.
He was among the early leadership team at PayU in India and played a key role in building and scaling its consumer payments business during the formative years of India’s digital payments ecosystem.
At Airtel, Varun led its digital entertainment businesses, including Wynk Music and Airtel Xstream, working at the intersection of content, product, distribution and monetisation across one of India’s largest consumer ecosystems.
Across his career, he has also held leadership roles at multiple consumer tech start-ups, including Snapdeal, Zoomcar and Cuemath, with responsibilities spanning business and P&L leadership, product, growth, marketing, monetisation and international markets. This combination of entrepreneurial building and large-scale operating experience has given him a cross-sector perspective on how digital consumer businesses are created, transformed and scaled.
Speaking about VZY’s next phase of growth under Varun Jha’s leadership, Manoj Dobhal, CEO & Executive Director, Dish TV India Limited, said, “As Dish TV group evolves beyond its traditional DTH business, building meaningful and scalable non-DTH revenue streams is an important strategic priority for us, and Vzy represents one of our key bets in that direction.Building a new-age digital business within an established organization requires a rare combination of entrepreneurial thinking and the ability to operate at scale. Varun brings that combination. Having worked across startups as well as large consumer organizations, and across both 0-to-1 and scale-up journeys, he brings deep experience in business-model innovation, consumer businesses and digital transformation. We believe his leadership will be valuable as we build Vzy into a significant growth engine for the group.”
Gaurav Goel, Chief Strategy Officer, Dish TV India Limited, said, “Entertainment today is abundant, but the consumer experience is increasingly fragmented. Audiences navigate multiple apps, subscriptions, formats and screens, while attention spans continue to shrink. We believe there is a significant opportunity to make entertainment simpler, more intuitive and deeply personalised.
Our ambition with Vzy is to build a digitally native, AI-led entertainment ecosystem that reimagines how consumers discover and experience content across screens. To build that kind of proposition, we need leaders with strong consumer internet DNA and experience in category creation, innovation and scaling new businesses. Varun’s journey across payments, commerce, mobility and entertainment, and his experience across startups as well as large-scale organizations, makes him particularly well suited to lead this charter. We are excited about what Vzy can become under his leadership.”
Varun Jha, Chief Business Officer, Vzy, said, “We are entering one of the most interesting phases in the evolution of entertainment. Consumers have never had more content, yet discovering what to watch, navigating fragmented services and moving seamlessly across screens has arguably never been more complex.
I believe the next generation of entertainment platforms will be built not merely around content aggregation, but around discovery, personalisation, simplicity and habit. Vzy has an exciting opportunity to rethink that experience for India at scale. I am excited to work with the team to build a consumer-first, AI-led entertainment platform and create a meaningful new digital growth engine for Dish TV group.” Varun holds a management degree from the Shailesh J. Mehta School of Management, IIT Bombay and B.E from Mumbai University.